Craftsmanship and meaning making

“Meaning is created through a craft approach to life.”
— Alan Moore

Here is the story about the transformation of Gränsfors Bruk into an innovative, sustainable, and lightweight company. It’s a story of transforming a company from a mass production-style manufacturer, to a small scale, high quality shop with skilled, dedicated, and engaged co-workers. It’s a story about another way of doing business based on values that manifest themselves in the whole company and its products. It’s a story which gives hope for small scale, sustainable ways of running businesses. It’s a story of craftsmanship.


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